What It Is: Sunbasket offers a variety of unique and delicious meals made with farm-fresh ingredients sent right to your door. Meal kit delivery services are going mainstream. We spotted them at the location at 1219 S. Broadway this week. As of 2017, Blue Apron dominated the $4.65 billion meal-kit market, with over 40 percent of the market share (if one were to picture the space as an actual meal kit, Blue Apron would be the biggest container in the box, with all the other players in little Ziploc bags at least in terms of brand familiarity). Panzanella Salad with Roasted Butternut and Crumbled Feta from Hello Fresh. Meals for 3 or 4 people are $9.95 per meal. While meal-kit packaging somewhat resembles another total solution option the classic TV dinner meal kits also have a bit of a high-gloss, foodie sheen to them. Our vision for Plated includes an expanded set of products that goes far beyond a dinner-based solution and into a comprehensive in-house culinary brand, said Geoff White, EVP and chief merchandising officer atAlbertsons. Boise, Idaho-basedAlbertsons Cos.operates stores across 35 states and the District of Columbia under 20 well-known banners, including Albertsons, Safeway, Vons, Jewel-Osco, Shaws, Acme, Tom Thumb, Randalls, United Supermarkets, Pavilions, Star Market, Haggen and Carrs, as well as New York-based meal-kit company Plated. The Hartman Groups Balanko said the online subscription business model has actually been an impediment to the growth of the meal kit category. Want to make sure we deliver to you : Email info@plated.co.za or Call 072 373 7608. The news comes as Walmart has begun selling meal kits and "one-step meals" in more than 250 of its brick-and-mortar stores. At PetPlate, we don't make dog food. The Albertsons Cos. is bringing back the brandafter the company pulled the meal kits off shelves last March for a reassessment of its meal kit strategy. More than 170 meal kit businesses are in operation globally which includes niche operators (only 1 food type like smoothies, deserts, etc.. ). . home delivery meal kits, meal kit reviews, diet meal kit delivery, amazon fresh meal kits, healthy meal delivery services, meal delivery sites, plated meal kits, martha stewart meal kits Directive of finishing your skull depends . Yet with an IPO that fell short of expectations, Blue Apron needed to think outside its very cold meal-kit boxes. Beef and sweet potato "lasagna," chicken burrito bowls, Chinese pork lettuce wraps, and Mongolian steak stir fry are just a few of the recipes that the service has featured. Sep 21, 2017. by George Anderson. Plated, acquired by Jewel parent Albertsons last year, consists of recipes crafted by a . As the Plated portfolio grows in the store, its products will be available for purchase online through stores existing ecommerce platforms, which offer delivery in as little as two hours, or pickup through the retailer's Drive Up & Go service. Plated Meal Delivery - If you are looking for delicious & customizable lunch options then try our popular online service. So an extra $1 - $2 may be well worth it to you. Expert business advice, news, and trends, delivered weekly. "They didn't catch on at first, but once food retailers got behind them, they became a great success," he said. Walmart expects to roll out meal kits to 2,000 stores this year. Sept 20 (Reuters) - Albertsons Cos Inc , one of America's biggest supermarket chains, said on Wednesday it would buy meal-kit delivery service Plated, as it looks to attract more customers to its stores amid increased competition. Plated meal kits are now in some Albertsons stores and are expected to roll out nationally be year-end, and Costco has Blue Apron meal kits in some of its stores as part of a pilot program. The Own Brands team launched 1,100 new items in 2018 alone. In November, Albertsons announced it wouldshift its Plated brand from a subscription meal solution to a comprehensive culinary Own Brand. Plated. . Albertsons, one of the largest U.S. grocers, is acquiring meal kit service Plated, the company's first high-profile move since Amazon bought Whole Foods . Blue Apron is not the only brand looking to retail stores in fact, theyre a bit late to the game. Some of My Favorite Meal Kit Recipes. Its CEO, Brad Dickerson, stepped down in April 2019 and was replaced by Linda Findley Kozlowski, the former COO of online craft retailer Etsy, from which Dickerson also hailed. Nearly a year after pulling the meal kits offshelves, we now know what Albertsons has planned for its Plated division. Amazon Fresh Meal Kits. Plated meal kits start at $9.95 per serving. Delivery meal kits were a nonexistent concept 15 years ago; by 2017, the market for them was worth $4.65 billion. With Plated's online service, subscribers have 20 different recipes each week to choose from. It eliminates choice, she said. The company, Julie Powell, Writer Behind Beloved Early Food Blog the Julie/Julia Project, Has Died, Storied Restaurant Critic Gael Greene Has Died, Smoothies and cocktails to go from morning to night at a neon-accented spot, the citys top quesabirria tacos at a wrestling-themed food truck, and more great bites to try now in Canadas thriving food hub, experimented with its own delivery meal kit, Blue Apron began hawking its meal kits somewhere unexpected, roll out its in-store meal kits nationwide, HelloFresh announced a partnership with Giant Food, Kroger announced its intention to buy Home Chef, 29 percent of millennials and 26 percent of Gen-Xers reported trying a meal kit, 20 percent of consumers have tried meal kits, How Chefs Go From Restaurant Kitchen to Grocery Store Brand, The 15 Emotional Stages of Taco Bells Steal a Base, Steal a Taco Promo, This TikToker Makes Wax Food Look Deceptively Edible. The top two reasons for meal kit purchases were "saves me time meal planning" (43.4%) and "saves me time shopping" (36.0%), followed by the number three option "to try new cuisines" (32.7%). Retail stores accounted for a whopping 60% of all meal kit user growth in 2018, according to Nielsen, buoyed by the introduction of 187 new meal kit items by retailers. Other meal kits offer basic add-ons like a fruit basket or premade cookies, but this is a dessert you make from scratch, and I also find that very . Meal kits can help improve their cooking skills and expose them to new ingredients and cuisines. Rastelli Black Angus Beef Tenderloin Roast Holiday Meal, Serves 6. That tends to be on the higher side of comparable meal kits services, but remember Plated is all about the food, and the flexibility/variety. If you buy something from an Eater link, Vox Media may earn a commission. The meals provided by meal delivery kits are also nutritionally balanced, making it easy to cook healthy, delicious meals at home. Based on the Nielsen data, the meal kit industry appears to be primed for steady growth. Own Brands, Online Grocery Propel Albertsons in Q3, Albertsons Acquires Meal-Kit Service Plated. See if you qualify for a free subscription to our industry leading paper magazine. Shelley Balanko, senior vice president at consultancy The Hartman Group, said the migration of meal kits from their online subscription model origins to the grocery store will continue. "Theres been a massive shift with meal kits into the in-store space in the last year," said Meagan Nelson, associate director for fresh growth and strategy for Nielsen, the global research firm. Its so convenient for consumers to pick up a meal kit along with everything else they need at the store Theres no waiting for delivery, no having to subscribe to a service., In its Foodways of the Younger Generations study, The Hartman Group found that 71% of millennials would prefer a home-cooked meal over any other option. A 2017 survey conducted by Morning Consult for Money revealed the audience naturally attracted to that tech-company luster: Not surprisingly, 29 percent of millennials and 26 percent of Gen-Xers reported trying a meal kit; one in four of those who tried a meal kit identified as urban dwellers.. Founded in 2012, it delivers fresh-not-frozen ingredients and easy-to-follow recipe cards that lead cooks through each step of the process. CO brings you advice from startup founders and top executives for thriving in a new world. Albertsons, which acquired the pre-prepped meal delivery service last year, will be carrying Plated kits in hundreds of its stores nationwide by the end of 2018. Blue Apron says it will . Albertsons buys Blue Apron rival Plated. HelloFresh said the meals offered in the kits will take . Vegetarian Recipes From Plated. IE 11 is not supported. The convenience meal options range in price from just $8 to $15, and serve two. Nearly a year after pulling the meal kits off shelves, we now know what Albertsons has planned for its Plated division. Meal Kit Service: Plated: Blue Apron: Best for: Foodies who like options: Aspiring new chefs: Delivery areas: Contiguous US states* USA: Diets: Gluten Free Low-calorie Low-carb Pescaterian Vegetarian: Vegetarian: Household size: Two (Couple) Three Four (Family) Two (Couple) Four (Family) Price per plate: $9.95 - $11.95: $5 to $10: The company did tweak one component: ingredients now come pre-chopped. While Plated meal kits are already available in 20 Safeway stores in Northern California and 20 Jewel-Osco stores in the Chicago area, the company plans to have Plated meal kits available at hundreds of its supermarkets brands including Vons, Jewel-Osco, Shaws, Acme, Tom Thumb, Randalls, Star Market and Haggen locations by the end of 2018. Plated provides meal kits that you can select online and have delivered to your home each week. In late May, Kroger announced plans to buy Home Chef, with the meal kits rolling out in stores and at Kroger.com once the . It's tough to get the kind of scale needed in retail grocery with products with those characteristics, Jetta said. Meal kit food delivery services generated more than $1 billion in sales, in 2015. The next customer is one who already uses our subscription, but wants to add an extra night or two at the last minute And last but not least is the customer who hasnt yet heard of Plated, or meal kits at all. Hix points to research indicating that only 20 percent of consumers have tried meal kits. Today's meal kits don't come close to that," he said. Plateds brand appeals to our most loyal and highest-value customers, especially those that skew towards convenient, fresh and organic products, White observed. Old El Paso Fajita Dinner Kit With Flour Tortillas, Mild Fajita Sauce & Seasoning Mix, 12.5 oz. Free virtual event: Mastering the Customer Experience Nov. 10 at 12pm ET. This . Shop products from small business brands sold in Amazons store. We take on the boring stuff ahead of time, leaving just a few steps between you and an amazing dinner. More recently, online retail giant Amazon experimented with its own delivery meal kit, just one month after acquiring Whole Foods last year. Sophie Cannon. Shoppers can choose from six, seasonally-rotating recipes like roasted chicken au jus with orzo and peas, beef noodle bowls with dinosaur kale, and a pine nut-crusted salmon with creamy tomato farro and roasted green beans. Terms of the deal were not disclosed. For anyone whos been too busy cooking from scratch to notice the meal-kit phenomenon, theyre typically mailed once a week to subscribers via boxes containing pre-portioned (and sometimes pre-cut) ingredients, basic instructions on how to turn them into different meals, and huge chunks of ice to keep it all cold. Buy at Food for Longevity. You can also compare meal kits and see who won the battle. Today we are sharing our experience in a Plated Review. "Meal kits, like food in general, sell best in grocery stores, he said. (RTTNews) - Albertsons Cos., a major grocer, announced that it is buying meal kit company Plated, reportedly marking the first acquisition of a pr. Starting at $8.74 per serving, use code NYPHF for 14 free meals across 5 boxes, free shipping on the first box. The kits for two people both full meal and starter varieties are priced at$14.99. "Today's consumer is looking for a variety of personalized shopping alternatives, and this transaction Cost Rating 3/5. Plated is on-par with other meal delivery services as far as cost. With Amazon Meal Kits, you can whip up a delicious, chef-designed dinner for two in about 30 minutes. This April, the grocer revealed its plans to expand the kits' availability beyond its grocery ecommerce platform and a 40-store pilot in two markets to hundreds of stores nationwide under various banners by the end of the year. In September of last year, Safeway's parent company, Albertsons purchased the meal kit service, Plated. Additionally, Albertsons has stopped or slowed the launch of Plated meal kits into new stores pending the arrival of its new CEO, Vivek Sankaran, who's leaving his position as CEO of PepsiCo Foods North America to take the helm at Albertsons, Friesz-Martin said. The Cumin Club Vegan Indian Meal kits (Pack Of 7), Vegan, Main + Side for a full meal, Healthy ingredients, Authentic Flavor. Producing ready-to-go boxes of smoothies ready for your grab-and-go lifestyle, The Good Stuff offers delicious, nutritious smoothies for $5.00 - $7.00 per serving. Private label and ecommerce both set sales records during the quarter, Acquisition follows speculation of grocers acquiring such services, Grocer unveils new vision of elevated own brand, Initial public offering could value company at around $19B. Plated's founders, Nick Taranto and Josh Hix, earned a deal on Shark Tank that fell through, but negotiated a deal with another investor after the . The deal was rooted in an omnichannel vision of meal kits future and for Plated's venture capital owners a deal with Albertsons represented an attractive and timely exit strategy. Last Updated On September 27, 2022 by Amit Gupta. Plated Meal Kits. From business ideas to researching the competition. Albertsons Companies, the second largest operator of supermarkets in the U.S., announced yesterday that it has reached a deal to acquire Plated's meal kit service. . There is a slightly higher per-serving price for 2 servings per night (opposed to 3 or 4), at $11.95. According to data collected in 2017, Blue Apron held onto just 15 percent of its customers within a year of their first purchase. Meal kits are a lifestyle product. We put together the ultimate holiday lookbook shop must-haves starting at $13. Boise-based Albertsons again brought its pre-packaged meal kits back to local stores. Plated plans to take meal kits from your doorstep to the grocery store You can now head to 40 grocery stores across the U.S. to buy Plated meal kits Takeout Kit and others. Its dinner in 20 minutes because all the chopping, dicing, and measuring is done for you, says Russ Richardson, Krogers vice president of deli and bakery, of Prep+Pareds presence in the grocery stores. Its so convenient for consumers to pick up a meal kit along with everything else they need at the store. But why hit grocery stores? Because thats where theyre looking for total solution ideas.. plated meal kits, plated food service, plated meal service, plate food delivery, every plate, plated food delivery reviews, every plate menu next week, plated menu Megamall, Sunway Pyramid, Mall are rightly to reach, whether . According to a company press release, the move will advance a shared strategy to reinvent the way consumers discover, purchase, and experience food."Today's consumer is Every meal is hot-filled to ensure safety and flash . 1615 H Street, NW Albertson's bought meal kit company Plated and Kroger purchased Home Chef. Discover more about the small businesses partnering with Amazon and Amazons commitment to empowering them. "Most retailers want a 40 to 50 day shelf life minimum. Plated Convenience - Redefining your food lifestyle with a healthy fast-casual approach to your health and eating. How the buzziest brands and hottest startups are solving today's biggest business challenges. Enjoy! Are the margins on meal kits high enough to do so? "They serve as a place to shop as well as inventory for delivery to consumers, which is an advantage over the traditional online subscription model." Both of those give lunches & dinners for the full five or seven days. Albertsons Cos., a major grocer, announced that it is buying meal kit company Plated, reportedly marking the first acquisition of a prepared-meals company by a national grocery chain. Blue Apron's . Get Plated Meal Kits products you love delivered to you in as fast as 1 hour via Instacart or choose curbside or in-store pickup. Nanci: Plated launched their meals in stores back in early 2018. Plated offers a variety of weekly lunch options to two dinners per week ordered for two customers ($47.80 per week, $11.95 per serving, and $7.95 for Plated shipping cost). Finally, the last "Vancouver meal kit company" isn't really a meal kit company at allunless you consider a smoothie a meal that is! Plated is an American company that provides recipe and ingredients-based meal kits. We don't have the answers to those and other questions yet, so I think, although grocery is the most logical place for meal kits, success is far from guaranteed." Most recipes on the Plated menu take 25-50 minutes to cook and contain between 550-850 calories per serving. Our meals are made with high-quality, human-grade, whole food ingredients, which are more bio-available than fillers and other low-quality ingredients. 38. Nutrisystem Diet Plan Review 2022. Dive Brief: Plated meal kits have returned to Albertsons' store shelves in its hometown of Boise, Idaho, the retailer confirmed to Grocery Dive in an email the latest step in a broader store rollout this year following a reset of the meal kit business back in November. And there are plenty of competitors, including Sun Basket (Blue Apron but with all organic ingredients), Purple Carrot (Blue Apron but plant-based and endorsed by five-time Super Bowl champion Tom Brady), and Plated (Blue Apron but with additional meal-plan options, not to mention labels that tell you which ingredients go with which meal an occasional complaint from Blue Apron customers unable to find specific ingredients in a box). Meal kits are the paint-by-numbers of the cooking world. Even drug chain Walgreens is offering Hello Fresh meal kits in some locations. They can be part of the food adventure millennial and Gen Z consumers are craving.. The meal kits are expected to costs between $14.99 and $19.99, featuring options such as Peppercorn Steak and Mediterranean Style Chicken. Washington, DC 20062, RSVP! Cost for Plated meals range between $9.95 per serving to $11.95 per serving. . Albertsons Companies, the parent company of Albertsons, Vons and Pavilions stores in Southern California, has become the first national supermarket chain to snap up a meal kit service. Price and other details may vary based on product size and color. Albertsons, which acquired the pre-prepped meal delivery service last year, will be carrying Plated kits in hundreds of its stores nationwide by the end of 2018. The three-person plan - an option most competitors don't offer - is $9.95 per serving. Customers at Shaw's and Safeway will soon be able to buy Plated meals like this one. Blue Apron is the original meal delivery service. Plated Meal Kit Review. So last month, Blue Apron began hawking its meal kits somewhere unexpected: in retail stores. U.S. Chamber of Commerce Albertsons announced the national rollout of Plated meal kits to its stores in April 2018, at which time the retailer had the kits in 20 Safeway stores in Northern California and 20 Jewel-Osco . 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Many meal kits start around $7 to $8 per serving and work their way up based on customizations, plan options, etc. You can choose from 2 servings 2 nights a week up to 4 servings . The meal kit service got national publicity on Shark Tank, and competed against similar products . Having to be committed to a subscription is a problem for consumers. For anyone who prefers meal-kit companies endorsed by sports dynasties, but are more of a Warriors fan, theres Homemade, designed by empire builder Ayesha Curry. Entrepreneurs and industry leaders share their best advice on how to take your company to the next level. For example, Chefd, which ceased operations in 2018 and was acquired by Los Angeles-based True Food Innovations, has repositioned the meal kits as a retail brand. Rastelli's Antibiotic-Free Turkey Breast Roast Turkey Dinner, Serves 8-10. They sometimes even go back to get this buying regular groceries. The company, Oops. Blue Apron doesn't currently have any of its meal kits in retail stores. Editor-in-Chief. Is there enough demand for grocers to devote the needed shelf space to meal kits? Compared to other meal kit services, Plated is on the cheaper side and it offers a lot of flexibility and customization options. It has been occupied by Albertsons. Albertsons recently pulled the meal kits from its stores in Idaho, where the grocery chain is headquartered. Calabrian Shrimp & Orzo with Zucchini from Blue Apron. 5.0 out of 5 stars 1. America's two leading grocery chains by annual sales, Kroger and Albertsons, have acquired subscription meal kit companies outright, buying Home Chef (Kroger) and Plated (Albertsons) in 2018. Plated.com launched in 2012 and since then has been delivering dinner kits all over the United States. The United States market accounts for 40% of this. It recently launched a selection of meal kits including chicken masala, truffle butter steak and saffron tomato chicken in Gelsons Markets and Stater Bros. supermarkets in Southern California, and Tops Markets on the East Coast. Considering this, is plated still in Albertsons? Sales of meal kits in grocery stores and other retail outlets rang up $93 million in sales in 2018, according to a March 2019 Nielsen report, as 2.2 million new U.S. households purchased meal kits in 2018, up 51% from 2017. This organization was established in 2012. Because the online subscription model is faltering, meal kit companies are looking to retail distribution and sales as a lifeline. The grocery retailer says the move reflects its determination to keep up with consumers' changing lifestyles and food preferences. Practical and real-world advice on how to run your business from managing employees to keeping the books. If you value flexibility, choice, and have a bit of an adventurous foodie streak, this meal kit worth trying. Something went wrong. Initially asking for a $500,000 investment in exchange for 4% of the company, they accepted an offer from Mark Cuban for the $500,000 for a 5.56% stake plus . Marketing copy from meal-kit companies falls back on common buzzwords that would stiffen the ridges of any wannabe chefs hat: Recipes are thoughtfully crafted with seasonal ingredients from partnerships with farmers, and so on. Its seemingly only a matter of time before youll be able to order a meal-kit combo at McDonalds, not that that would make any sense. Meal Kit - If you are looking for the best service then our trusted, professional website is worth checking out. Shop products from small business brands sold in Amazon's store. Now you can pick up a Plated meal kit right off the supermarket shelf. But the jury is still out on their success in grocery stores, he said. $79.99. Chickpea & Carrot Falafel with Tzatziki & Spinach Salad from Martha & Marley Spoon. (Pack of 6), WonderSlim Core 1 Week Diet Kit 35 Meals - Meal Replacements, Protein Supplements, and Snacks. Your recently viewed items and featured recommendations, Select the department you want to search in. It did a brief test with Costco last year, but the kits were removed by the retailer and haven't returned. We prep and cook our meals in USDA kitchens, the same way human food is made. And in more good news for Blue Apron, its customers, generally stay on for longer than they do with the other meal kits surveyed. Jones likens meal kits today to when the now-popular fresh salad kits first started out. Second iteration of Plated's . In August 2018, meal kit company Chef'd received $25 million in funding from Smithfield and . Unfortunately, there isn't a discount for vegetarian meals. With a broader scope of offerings, we see Plated solving customer demands around convenience, lifestyle and cooking experience, while adding yet another layer of interest to our in-store journey.. According to a Plated spokesperson, the in-store meal kits are priced from $15 to $19, and include enough food for two servings. 3 onProgressive Grocer's2019 Super 50 list of thetop grocers in the United States. Echoing that finding, an NPD Group study found that 83% of millennial consumers are cooking more at home and making fewer restaurant visits. Our view is that our in-store meal kits will complement and introduce our brand to our direct-to-consumer products, says Nisha Devarajan, senior director of communications at Blue Apron. Designed for business owners, CO is a site that connects like minds and delivers actionable insights for next-level growth. Plated's online delivery subscription costs $12 per serving for kits that serve two diners ($24 total) and $10 per serving for kits with three to four servings ($30 to $40 total). Unlike meal-kit rivals, Plated with be offered through subscriptions and in Albertsons stores. made its own meal kits widely available online last year. I also love the dessert option. Everything that you need to know to start your own business. CO aims to bring you inspiration from leading respected experts. Please note : . HelloFresh Meal Delivery Review 2022. According to BoiseDev, the new meal kits sport a reworked brand but remain largely the same: abundle of ingredients along with a recipe to prepare a meal at home. Interestingly, "saves me time cooking" fell a bit farther down the list. Their headquarters are located in New York, US. Under the deal, for which financial terms were not released, Albertsons will begin offering Plated meal kits in "many" of its 2,300 stores operating under the Albertsons, Safeway, Jewel . Here are the three recipes we received in our box: Albertsons owns grocery chains in 35 states, including the nation's capital. It's been quite an interesting and complicated journey from the day when Plated founders, Nick Taranto and Josh Hix, appeared on Season Five of Shark Tank. Meal kits, which took the food and grocery industry and business media by storm two years ago, are migrating from their direct-to-consumer online subscription origins to the humble grocery store. Current delivery time is between 3 to 5 working days. And last week alone, HelloFresh announced a partnership with Giant Food and Stop & Shop stores, bringing its kits to grocery stores; meanwhile, Kroger announced its intention to buy Home Chef. Discover more about the small businesses . 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Culinary own brand grocery has going for it in the kitchen too industry leading paper Magazine products Some similar meal kit along with Everything else they need at the location at 1219 S. this! Biggest business challenges reflects its determination to keep up with consumers & # x27 ; t discount 50 list of thetop grocers in the kits for two people both full meal starter. Business brands sold in more than 60 Costco locations, with recipes rotating monthly think the! From Martha & amp ; Marley Spoon 15 percent of its customers within year: //www.eater.com/2018/6/11/17438856/meal-kits-grocery-stores-blue-apron-plated-costco-kroger '' > where can I buy Plated at the location at 1219 S. this. 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Business owners, co is a problem for consumers to pick up a kit! That only 20 percent of consumers have tried meal kits and see who won the battle branded grass-fed Mild Fajita Sauce & Seasoning Mix, 12.5 oz delivered to your e-mail inbox through. Increasingly, more meal-kit purveyors are moving away from the subscription model and offering them up la up. Own business it offers a lot of flexibility and customization options and color shopping now Co brings you advice from startup founders and top executives for thriving a! Subscription business model has actually been an impediment to retailers offering meal kits have a bit to To navigate back to local stores leading respected experts supermarket shelf their best advice on how to run business A brief test with Costco last year, Safeway & # x27 ; recipes Agreed to acquire the meal kit service company Plated and Kroger purchased home Chef Apron needed to think its! With Tzatziki & amp ; Spinach Salad from Martha & amp ; Marley Spoon meat this. To 500 people with multiple areas of expertise, from recipe pre-portion fresh ingredients to make your business Dinner kits all over the United States ), Blue Apron ; dinners for the full five or seven.!
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